NarrativIQ Case Study
A National Nonprofit
A nationwide nonprofit needed to relaunch its public voice to secure funding, mobilize stakeholders, and protect vulnerable communities.
Goal
- Reframe how the public understood the crisis at hand
- Earn media attention across business and community
- Drive visibility for both public-facing and institutional channels
Challenge
- Advocacy space with high politicization and resistance
- Distrust in traditional comms tactics among target audiences
- Needed rapid response infrastructure with strong editorial controls
Service
Response
- Identified mission drivers and emotional flashpoints
- Created differentiated messaging architecture per audience
- Built editorial framework for content tiers and compliance
- Generated op-eds, social campaigns, and press outreach in parallel
- Supported internal rollouts and reputation building
Results
- 📢 85.6M impressions in 3 months
- 🏛️ Featured in 4 congressional briefings
💰 $2.3M in new support from foundations and partners
Why It Matters
This work helped protect communities, influence policy, and reshape national conversation through disciplined, values-led communications.
Powerful storytelling helped move institutions, win support, and elevate a national mission at scale.
National Reach
85.6M media impressions across top outlets
Policy Impact
Referenced in 4 congressional briefings
Support Secured
$2.3M in foundation and partner grants