July 4, 2025
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Strategic.
Scalable.
Story-First.
NarrativIQ is a full-service brand consultancy designed for brands navigating high-growth, high-stakes, or high-visibility moments. We blend deep cultural fluency, editorial discipline, and crisis-tested experience with our proprietary StoryScaling™ methodology — helping organizations not just earn attention, but build lasting trust.
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Industries Served
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Earned Media Impressions (All Time)
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All Time Best CPG ROAS
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Brands Scaled Through StoryScaling™
NarrativIQ supports business, tech, health, and mission-driven brands with high-context communications, cultural fluency, and scalable strategy.
Our Areas of Expertise
NarrativIQ AI + StoryScaling™
The Strategic Engine Behind Every Narrative We Build
Work Highlights
StoryScaling™ In Action
A curated selection of outcomes we’ve driven — from earned media to cultural momentum. Each case study reveals the strategy, execution, and impact behind the narrative.
A Global Coffee Brand
A mission-led coffee brand needed new storytelling to unify retail, ESG, and DTC efforts while standing out in a crowded ethical space.
A National Nonprofit
A nationwide nonprofit needed to relaunch its public voice to secure funding, mobilize stakeholders, and protect vulnerable communities.
A Luxury Chocolatier
We turned a small-batch chocolate startup into a premium lifestyle brand — using storytelling to drive both direct sales and high-end retail placement.
A Mental Health App
We helped a mental health startup overcome ad bans and stigma by repositioning their product as a wellness movement — not a diagnosis.
A Web3 Art Activation
We helped an NFT brand break into mainstream media and Gen Z relevance — by positioning its drop as a cultural installation, not a crypto event.
A GovTech Platform
We helped a civic tech startup expand into government and enterprise channels by repositioning their offering from “tool” to “infrastructure” — unlocking new trust and multi-agency adoption.
A Luxury Hotel Group
We repositioned an independent luxury hotel portfolio into a premium hospitality brand — with refined storytelling, press momentum, and international travel market appeal.
A Premium Spirits Startup
We helped a founder-led spirits brand break into a legacy-dominated market — transforming a single vision into a culturally fluent launch with press, placements, and rapid demand.
A Global Rental Platform
We helped a global short-term rental brand relaunch in LATAM by building local trust, community excitement, and media presence — without relying on traditional ad networks.
A Clean Beauty Disruptor
To help a beauty startup cut through the noise, we built a purpose-led, editorial-first launch strategy that earned instant credibility — and national headlines — without traditional PR spend.
A Global Wellness Brand
We helped reposition a fast-growing CBD brand through a strategic cultural campaign — bypassing ad restrictions and generating over 10B impressions without ever mentioning the product.
A Leading Medical Program
With no CRM, no list, and no infrastructure, we helped a top medical institution build its global enrollment engine from the ground up — generating 400% more applicants than projected and turning cold outreach into career-shifting conversions.
Cultural intelligence, brand fluency, and strategic clarity — from the minds behind StoryScaling™.
NarrativIQ Insights
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From cultural icons to disruptive startups, our partners trust us to scale what matters — strategy, visibility, and real-world momentum.
Testimonials - What Clients Say
PowHERful Foundation
Soledad O'Brien, Founder
NarrativIQ's team brought discipline and heart to our mission — securing coverage that actually moved the needle for our foundation. They provided the resources we needed when we needed them.
Consumer Tech Brand
Confidential
NarrativIQ and their team brought a cultural edge to our launch that no one else could. Paired with strategic media, events and digital efforts, StoryScaling™ made the impact no one else could. Billions of eyes moved the needle.
GeoSolar Technologes
A. Stone Douglass
The team helped crystallize our positioning, land major features, and support our capital raise. They have been with us through every step of our growth journey to becoming a public company.
Consumer DTC Brand
Confidential
NarrativIQ helped drive a 26.4x return — with messaging that cut through and converted, generating $2.3M in revenue in our holiday season. It attracted new investors and took us to new heights. The team is excellent.
Brian Mazza
Serial Entrepreneur
They understood not just the brand, but the momentum behind it — and scaled it accordingly. Marilyn and her team have been with me since my restaurant days and I'm excited to continue the journey. Press. Digital. Events. They do it all.
FinTech Brand
Confidential
We came in with a deck and an idea. In under 90 days, NarrativIQ had us featured in top-tier media, shaped our iinvestor narrative, and helped drive our 8-figure exit before launch. They weren’t an agency — they were a catalyst.
Kith
Rachel Golden
Working with Marilyn and the team felt like a true partnership. They understood the culture, the stakes, and how to speak in our voice. She is a devout professional at what she does and always delivers the best.
Let’s turn strategy into visibility, narrative into traction, and momentum into measurable growth. It starts with a conversation.